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Download E-books Innovate or Perish: Managing the Enduring Technology Company in the Global Market PDF

Crucial analyzing for IP managers and company executives, Innovate or Perish is a brand new highway map equipping readers with the rules and instruments wanted for his or her businesses to compete within the rising creativity economic system. Edited by way of Edward Kahn, this seminal ebook contains contributions from professional highbrow estate (IP) professionals—including Ed Walsh, Karl Jorda, Wayne Jaeschke, Abha Divine, and Damon Matteo.

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